Trackable Creator Campaigns. Finally.
Stop guessing which creators actually move product. Verza gives every creator a unique tracking link and promo code, shows you clicks and conversions per person in one dashboard, and pays them from performance—so you fund results, not reach.
$0 upfront. Pay per click or conversion. Unique link + code per creator. Shopify-ready.
Trusted by organizations funding creators at scale
Campaign Performance
Summer Drop — CPA
2,658
93
$1,395
$8,240
| Creator | Promo code | Link clicks | Conversions | Est. bonus |
|---|---|---|---|---|
AC Amy Chen @amychen | AMY30 | 842 | 31 | $465.00 |
MR Marcus Reid @marcusreid | MARCUS15 | 612 | 18 | $270.00 |
SN Sofia N. @sofian | SOFIA20 | 1,204 | 44 | $660.00 |
You're paying for content.
You're not paying for proof.
Phantom metrics—impressions, CPM, shared discount codes, creators paid flat regardless of outcome. Verza gives you attributable creator performance you can audit.
Shared codes, zero credit
Everyone posts INFLUENCER20. You have no idea which creator drove the sale.
Flat fees, no alignment
Creators get paid when the post goes live—whether or not anyone clicked or bought.
Platform metrics, not yours
Meta optimizes for the platform. Your wallet and your conversion data stay separate.
How it works
Launch → Track → Convert → Pay
Launch with performance turned on
Create a campaign, set your destination URL, choose per click or per conversion, and pick link, code, or both. Pure performance campaigns can launch with $0 locked upfront.
Every creator gets their own tracking
When they join, Verza generates app.tryverza.com/l/… and/or a unique promo code. They share; Verza counts.
Your store confirms conversions
Connect Shopify or WooCommerce. When an order uses a Verza promo code, it credits the right creator and increments conversions.
Pay from the dashboard
See clicks, conversions, and earned bonuses per creator. Fund your wallet; Verza handles accrual and creator payouts.
The performance engine
Pay for clicks or conversions—not vanity metrics
Unique tracking per creator. Automatically.
When a creator joins a performance campaign, Verza issues a personal tracking link (app.tryverza.com/l/{uniqueId}) and optionally a unique promo code like AMY30. No more shared discount codes for everyone.
Link only · Promo codes only · Both — you choose at launch.
See who drove clicks—and who drove sales.
Brands see a live performance strip per creator: promo code, affiliate clicks, conversions, and estimated bonus. Creators get the same metrics in their Performance Tracking card.
Clicks update on redirect. Conversions update when your store confirms a sale.
Pay creators when the numbers hit—not when the post goes live.
Run pure performance ($0 upfront), hybrid (fixed fee + bonuses), or sponsorship with an optional performance layer. Bonuses accrue on each click or conversion and deduct from your wallet balance.
Rewards accrue in real time. Creator payouts run on Verza’s payout schedule.
Plug your store into attribution.
In agency settings, connect Shopify or WooCommerce so completed orders with a Verza promo code credit the right creator. Setup guides walk you through it. Promo codes in Verza must match active discount codes in your store.
Shopify & WooCommerce connected today.
Three ways to structure campaign economics
Still run traditional sponsorships when you want content + performance. Verza supports all three in product today.
Pure performance
$0 base rate upfront. Campaign goes live immediately. Rewards funded from your wallet as clicks and conversions happen.
Hybrid
Fixed per-creator fee escrowed at launch, plus performance bonuses on top.
Sponsorship + performance
Standard sponsored campaign with an optional performance rewards layer toggled on.
Compare your ad spend
Facebook charges for impressions.
Verza charges when creators earn.
Your wallet balance and sales from your connected store—not platform-optimized CPM.
Pay for impressions and reach
Shared UTMs, aggregated reporting
No per-creator conversion credit
Budget spent before you know what converted
$0 upfront on pure performance campaigns
Per-creator link clicks and conversions in one dashboard
CPC or CPA—you set the economics
Wallet debits only as verified performance accrues
Stop funding reach. Start funding results.
Feature
Phantom metrics
Verza
Attribution
What you pay for
Budget control
Transparency
Phantom metrics
Verza
Phantom metrics
Verza
Phantom metrics
Verza
Phantom metrics
Verza
Featured Creator
Struthless
1M+ Subscribers · Independent Creator
Real-World Campaign
Brand capital.
Independent creator.
One pipeline.
Verza's campaign architecture allows brands to instantly execute tailored activations — sponsorships, production grants, cause campaigns, and more — without the agency overhead.
For this campaign, the Center for AI Safety funded a $5,000 production grant through Verza to back editorial content with Struthless. Capital routed, content funded, campaign settled — no Net-60.
- Production grant — the architecture for this specific campaign
- $5,000 USD disbursed directly through Verza infrastructure
- Campaign settled and cleared on-platform
Integrations
Works with Shopify & WooCommerce
Connect your store. When an order uses a Verza promo code, the right creator gets credit.
Full platform
Discovery to payout, one workflow
Source creators with Optic, lock contracts and compliance, and pay out globally—all on the same campaign.
Optic
AI creator discovery and outreach when you need to fill a campaign roster.
Verza Score
Quality gate for UGC submissions before budget releases on flat-rate campaigns.
Contracts & compliance
Clickwrap licensing, tax forms, and e-signed agreements included.
Global payouts
Stripe Connect and Global Payouts once performance is proven and earnings accrue.
FAQ
Questions from brands.
Launch a trackable campaign
$0 upfront on pure performance. Unique link + code per creator. Pay when the numbers hit.